Two ways to bring leadership in.
Same seniority, different shape. One is ongoing and part-time, the other is full-time but temporary.
Fractional
A director embedded for a set number of days a month, holding the strategy and the team over the long run. Best when the brand needs senior leadership but not a full-time salary.
Interim
Full-time cover for a defined stretch, often a gap, a turnaround or a transformation. Best when the business needs a pair of hands in the chair every day for a few months.
Choosing between them.
Which is right for a scale-up?
Usually fractional. A scale-up rarely needs a full-time director every day, but it does need senior strategy and someone accountable to the numbers month to month.
When does interim make more sense?
When there is a gap to cover or a fixed programme to run, and the work genuinely needs full-time attention for a defined period.
Not sure which you need.
Share the situation and the timeframe. The reply is a straight view on whether fractional or interim fits, and what it would take.
